It was held that Amway India had adopted unfair trade practice in publishing and selling their products. The District Forum directed the Amway India to remove the adulterated and misbranded products from the market and not to indulge in such unfair trade practices in future. It was further directed to issue a corrective advertisement regarding the products, which are misbranded and misstated. Exemplary damages of Rupees 1,00,000/- was imposed on them to be deposited in the Consumer Welfare Fund and Rs. 2,000/- as cost to be paid to the Consumer Education Society.Consumer Guidance Society v. Amway India Enterprises, C.C. 140 of 2007, decided on 16th day of October, 2007.
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